Over the last decade, blogs have become mainstream in the American culture. They cover a variety of different topics in a variety of different ways. From a blog that covers a specific topic of interest to a blog questioning the way that society does something, there are nearly blogs for everything.
One of the main types of blog is one that follows a specific topic. It can follow a sports team, provide a neat cooking recipe each day, or display a series of blog quotes. The flexibility is endless, but most blogs have a specific theme. Another type of blog is one that is done like a diary. The author can post things as if they are writing in a journal. The other type of blog is one done for advertisement purposes.
In the last few years, new web publishing tools have been released that make it easier for companies to do their own blog. They can now have multiple users publish on the same blog, and many companies are using blogs as a way to generate sales. Blogs can be a great source of marketing and branding.
A lot of the marketing blogs attempt to make their product mainstream by marketing through a mainstream activity. When a person is searching around and stumbles on the q models blog or the rquinox q blog, they are potentially more interested in what the blog has to say than they would be if it was a normal website.
Blog questionnaires are a great way for companies to gather information as well. Blogs like the Mrs q blog have gotten a lot of attention and media because of the topic they post about and the blog questions that they raise in the process.
Blogs are not formal, and that is part of the reason that they are mainstream. People are usually not formal when they are relaxed. It is the goal of many businesses to find people and come to them in their relaxed state. They want people to feel comfortable. Some blog quotes or blog questionnaires come across as a lot less pushy than a pop up advertisement. Businesses need to appeal to their customers, and being able to do that is a fine art.